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Challenge that got the environment cleaning; Hashtag Trashtag Challenge

by Debayan Paul | March 28, 2019

A new hashtag has been trending on social media, and it is getting the environment clean. This Trashtag challenge is so good, and pictures of participants posing with ‘before’ and ‘after’ shots after cleaning a particular area are all over Facebook, Twitter, and Instagram. Read on to know more.

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Hashtag Trashtag Challenge

“Here is a new #challenge for all you bored teens. Take a photo of an area that needs some cleaning or maintenance, then take a photo after you have done something about it, and post it,” read the caption of the photo Byron Román posted as he kickstarted the challenge. Uploading a photo of himself on the area that he had then cleaned was all that it took him to make the hashtag challenge go viral across the social media platforms. The challenge, instead of perusing people into doing bizarre and potentially threatening things, this one ends up making parks, streets and roads sparkling clean (How nice- said the Earth!).

The post by Byron did become an instant viral across social platforms, among the teens in particular. His post swept all through the popular social media platforms like Twitter, Instagram, and Facebook. The challenge picked momentum on twitter under hashtag ‘Trashtag’ and “TrashTagChallenge’ where thousands of users are sharing their ‘after’ and ‘before’ images, reported the Plant Based News.

Glimpses of the Challenge

Participants in the Trashtag challenge posted pictures like this showing the ‘before’ and ‘after’ cleaning comparisons on Instagram.

Not only an individual but people in groups also participated in the do-good challenge. The above Facebook post shows a shot taken in Nepal and it mentions how Nepal has been a committed player in the Trashtag movement as youngsters in group can be seen cleaning roads, parks, and fields.

This post on Twitter informs about a massive cleaning hunt spanning one week, undertaken by 40 students of a Norwegian school. They cleaned a local beach collecting a whopping 12,400 Kg of trash. Truly commendable!

The Return

According to TIME, such a challenge surfaced on the internet back in 2015 and that time it was introduced by a heritage lighting company, UCO. The company reportedly is into making gears that help people enjoy outdoors and the idea was promoted back then to preserve threatened wilderness areas.

The challenge has been simply a blessing to some of the trash dumped areas on the planet. After challenges that had people ‘whisper,’ ‘eat hot peppers,’ and even ‘freeze like a mannequin,’ this ‘trashtag’ challenge is actually doing the needful. What do you think? Let us know in the comments section below.

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