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Dove Adding Their Name To Certified Cruelty-Free Cosmetics

by | October 9, 2018

Unilever is taking a stance against animal testing, and now Dove is adding their name to PETA’s cruelty-free cosmetics list and getting their leaping bunny logo.

Dove, one of the most widely recognized brands worldwide for personal care, are now joining the ranks of other brands who will proudly display the cruelty-free cosmetics leaping bunny logo by banning all tests on animals anywhere in the world.

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Consumer giants Unilever, which owns the Dove brand, has also announced that it has banned all tests on animals that are not required by law for all of their products. This new stance has landed the company on PETA’s list of companies ‘Working for Regulatory Change,’ a category which recognizes companies that will only test on animals when they are explicitly required by law.

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Not every company can get on this list, they have to be completely transparent with PETA regarding what tests have been conducted, and why, and they must prove they are working to promote the development, validation, and acceptance of non-animal testing methods.

The news of Unilever’s decision comes quick on the heels of a ban in the state of California that will prohibit the sale of cosmetics that were tested on animals. This was seen as a huge step forward in the fight to get more companies to adopt more cruelty-free cosmetics practices and it seems like the big brands are listening.

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Alex Jones

Associate Editor, USA | Contactable via [email protected]

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4 Responses to “Dove Adding Their Name To Certified Cruelty-Free Cosmetics”

  1. LUCIANA PARAGAMIAN
    October 11th, 2018 @ 6:19 am

    I am confused with this news, because if Dove sells products in China, need to test in animals by law …..so?

  2. Craig Shapiro
    October 12th, 2018 @ 10:14 am

    So glad to see Unilever join the growing list of compassionate companies that are making a difference. There’s always room for more.

  3. Lucy Post
    October 12th, 2018 @ 10:53 am

    This is wonderful news! Consumers check labels–and they don’t want to buy products that have been dripped in bunnies’ eyes or forced down rats’ throats. I hope more companies follow suit.

  4. Kim Marie
    October 12th, 2018 @ 11:59 am

    Yay, now I can add Dove to my cruelty-free shopping list because I do not buy products that were tested on animals!

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