Fur is Dead! London Fashion Week Ditches Animals

by | September 11, 2018

According to The British Fashion Council, London Fashion Week will be fur-free for the first time ever.

The BFC announced that event, which kicks off September 14th and goes through to the 20th, will be completely fur-free. After an Industry-wide survey, the decision was made by the British Fashion Council. “Following a survey conducted with all designers on the official catwalk and presentation schedule, no animal fur will be used on September 2018.”

This is hot on the heels of an announcement made by Burberry saying “there will be no real fur in Riccardo Tisci’s debut collection for Burberry later this month, and we will phase out existing real fur products.”

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Victoria Beckham, who has pledged in the past that no real fur will ever be used in her collections, will also be joining for the first time this season in celebration of her brands 10th anniversary.

There has been a rise in recent years of anti-fur protesters at London Fashion Week – from 25 in 2016 to over 250 during last years shows, says The Guardian. The Humane Society International UK welcomed the announcement. Fur farming was made illegal in Great Britain almost 20 years ago and the HSI UK has previously petitioned London Fashion Week to stop its use of fur.

“This is a pivotal moment in the demise of the cruel fur trade,” said Wendy Higgins, the organization’s director of communications. “It sends out a clarion call of compassion to the other fashion weeks in New York, Paris and Milan to similarly take a bold ethical stance, and it challenges too those designers still using fur to re-examine their morals. Fur cruelty is no longer welcome on the catwalk at London Fashion Week.”


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Julie Nealon

Associate Editor, New York USA | Contactable via [email protected]

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