Kristen Bell & Dax Shepard’s Vegan Baby Brand Hello Bello Debuts In Canada

Plant-based baby-care brand Hello Bello — debuted by celebrity power couple Kristen Bell and Dax Shepard — will now be available in Canada.

The news was shared via an Instagram video featuring Bell and Shepard which has already racked up over 2 million views.

The vegan and eco-conscious brand offers a range of products — made “with babies, parents, and the planet in mind” — including shampoos, creams, and powders, as well as diapers, wipes and vitamins.

Bell and Shepard, who have two kids of their own, say that they started Hello Bello “because they believe all babies deserve the best, which means all parents need access to affordable, premium products.”

This philosophy has landed the line on Walmart shelves across the US, and now Canada, where it is priced with accessibility in mind.

Hello Bello: Eco-Friendly & Vegan

Hello Bello is a brand that prioritizes using “renewable plant-based instead of petroleum-based ingredients” and opts for “organic ingredients where possible to support more sustainable farming.”

The company also aims to be transparent about what goes into its products, providing a full list of all ingredients with each item. Additionally, ingredient choices are made with human health, the environment, and ethics in mind.

Kristen, who has followed a vegetarian diet since the age of 11, largely supports the vegan ethos, and has previously said that “being vegan is a wonderful way to live and it has great effects on the body’ and that ‘it has really good effects on the environment.”

What’s your favourite plant-based baby brand? Let us know in the comments!