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McDonalds To Expand Vegan Beyond Burger Trial In Canada

by | January 9, 2020

Next week in Canada, McDonalds will expand the trial of the Beyond Burger to an additional 52 locations.

The Plant, Lettuce, and Tomato Burger (P.L.T) is made using a Beyond Burger patty, topped with pickles, onions, ketchup, mustard, mayo, and cheese. The burger can be made vegan by ordering without the mayo and cheese.

The trial of the new plant-based burger began in Ontario in September 2019, and is now set to continue in other parts of the province.

“The initial test of the P.L.T. allowed us to learn more about guest demand and how to integrate this new menu item into restaurant kitchen operations” said Jeff Anderson, McDonald’s Canada chef.

“McDonald’s expansion of the P.L.T. into more restaurants in the Southwestern Ontario region will help us learn more about our guests’ tastes while continuing to provide variety within our menu.”

mcdonalds fast food
The Beyond Burger trial will extend to other restaurants in Ontario (Photo: Chatchai Somwat/Shutterstock.com)

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Industry experts have predicted that if the fast food chain were to add the P.L.T. as a permanent fixture on the menu in the US, then it could sell over 250 million of the plant-based burgers annually.

Initial reports during the first few weeks of the Canadian trial showed that some locations are selling upwards of 1000 P.L.T burgers a day.

Do you think the plant-based burger will continue to be a success at McDonalds? Let us know in the comments below!

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